Brand Partner


Gucci Ancora: A Groundbreaking Virtual Fashion Show

Discover the heart of Gucci in virtual Milan.

Brand Partner


Gucci Ancora:

A Groundbreaking

Virtual Fashion Show

Discover the heart of Gucci in virtual Milan.

First worldwide access to a Gucci fashion show

Unlock rewards through immersive challenges

All Limited UGC sold out in under 6 hours

Live the Gucci Experience

Gucci Ancora brings Sabato De Sarno's debut fashion show to the metaverse. Immerse yourself in the collection, earn UGC, and experience Gucci luxury firsthand with fans all over the world for the first time ever.

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